Beyond the Appeals: 10 Steps to Success for Generosity. Session #3: The Next Six Steps: Capital Projects

Capital campaigns don't start with a leaking roof or a crumbling parking lot. They start with vision. In this third session of the Beyond the Appeals roundtable series, GSB Fundraising's Pete Reuss walks through the capital side of a comprehensive generosity strategy, helping churches, camps, and nonprofits understand how facility and ministry needs connect directly to mission.

Pete covers the full arc of capital campaign development, from master site planning and conceptual drawings to feasibility studies, quiet phases, and lead gift strategy. You'll learn why capital gifts come from assets rather than income, how to involve your congregation or constituents early so they're invested before you ever launch, and why organizations that work with an outside consultant consistently raise two to three times more than those who go it alone.

Whether your organization is dreaming about a new youth space, eliminating debt that limits your mission, or tackling deferred maintenance that's been holding you back, this session will help you understand what a capital campaign actually involves and how to know when the time is right.